Branded Content

CB2 + Pinterest

 OBJECTIVE

Showcase the partnership between Pinterest and CB2 Loft in NYC and all of the Pin-worthy accoutrements adorning the Insta-ready pad. .

PUTTING THE PUZZLE TOGETHER

Fashion & lifestyle bloggers Taye Hansberry of Stuff She Likes and Courtney Kornegay of Courtwalk lived at the Loft for 4 days - making themselves at home in a space guest-designed by fiver Pinners.

A day of hanging with two camera operators, a glidecam and time to try things out. Didn’t hurt that the talent in front of the camera are total pro’s with the most positive attititudes.

FINAL PRODUCT

The piece candidly captures a day in the life of real-life bestie bloggers.